![]()
Summary
Dear Friend,
Thank you so much for your willingness to help me on my mission to inspire women to explore and unearth their BIG WHY. I have set an intention to create a WHY movement with this book and I am confident we will all create positive change together because of the willingness of such extraordinary people to help get the message out!
I want to thank you publicly for your participation so I am sending you a gift and including you on my Partners page. If you promote this book now or in the future, please send your name, url, short company description, and mailing address to info@smartwomeninstitute.com so we can include you as an official Know Your WHY Partner.
I have included a variety of resources on this site to make it simple to get the message out. I have a few articles you can use in your ezine or blog. I have also included a book review and a solo mailing sample. I hugely appreciate you blogging, emailing and/or putting this into your ezine. And if you “tweet” I have included some fun tweets and a video to post on your FB page too.
Thanks again for your support!
![]()
PS
Remember, to return to home page to participate in fundraiser and get your copy!
Take a sneak peek at the table of contents here:
Over 450 pages of inspiration and empowerment for your life and career from women all over the world!
SECTION ONE
Transforming Into a New Way of Being
CHAPTER 1
The Journey Continues by Sheri McConnell
CHAPTER 2
Did the Dalai Lama Mean YOU? by Linda Rivero
CHAPTER 3
How to Enter Your Purpose by Christine Kane
CHAPTER 4
Inspired Women Succeed by Diane Cunningham
CHAPTER 5
Taking the Leap by Constance DeWitt
CHAPTER 6
The Decision to Lead by Sue Ludwig
CHAPTER 7
Generating Happiness by Michele Eisenberg
CHAPTER 8
Are You an Essence-Based Entrepreneur? by Dr. Jennifer Howard
CHAPTER 9
From Depression to Divine Purpose by Anita Pizycki
CHAPTER 10
Beauty from the Inside Out by Becky Reese
CHAPTER 11
Emotional Resilience—How to Bounce Back by Jennie Sutton
SECTION TWO
Transformational Transitions
CHAPTER 12
The Missing Piece by Daria Boissonnas
CHAPTER 13
Living Real and Raw by Rachelle Anslyn
CHAPTER 14
Broke That Glass Ceiling by Gayle Joplin Hall, PhD
CHAPTER 15
5 Unintended Mistakes Spirit-Rich™ Entrepreneurs Make
by Baeth Davis
CHAPTER 16
5 Keys for Embracing the Process of Change by Lisa Dewar
CHAPTER 17
The Bliss Is In the Breakthrough by Karen Dodd
CHAPTER 18
Positive Thoughts and a Vision Board by Dympna Fay-Hart
CHAPTER 19
Become the CEO of Your Life! by Linda Spevacek
CHAPTER 20
The Transitional Road by Kathy Stover
CHAPTER 21
Quitting Is Not an Option by Michele Modellas
SECTION THREE
Living in Daily Discovery
CHAPTER 22
My Safari to Success by Meredith Hill
CHAPTER 23
10 Hidden Storybook Secrets by Donna Duffy
CHAPTER 24
Embrace Your Luxuality by Kate Navarro Fessler
CHAPTER 25
Do What You Came Here to Do! by Peri Coeurtney Enkin
CHAPTER 26
Joy Beyond Your Dreams—It’s Absolutely Possible!
by Kelly Epperson
CHAPTER 27
Play to Learn, Learn to Play by Dr. Sarah David
CHAPTER 28
Living with Freedom of Choice, Purpose & Passion!
by Deborah Skye King
CHAPTER 29
Productivity and Procrastination by Kate Kerans
CHAPTER 30
Keep Following Your Dreams by Starla Fitch, M.D.
CHAPTER 31
Visions, Harmony and Mystic Perspectives by Dr. Rona Thau
CHAPTER 32
Lessons from My Mother by Camille Gaines
CHAPTER 33
Step Into Your Happiness Gap by Carrie Strathman Ballard
CHAPTER 34
From the Shower…to the G-Spot by Sophie Trpcevski
CHAPTER 35
Business: Living Art Form, Creative Process, Offering to the World
by Dr. Nalini Chilkov, L.Ac, O.M.D.
SECTION FOUR
Brilliance is in the Balance
CHAPTER 36
A Life in Style by Catherine Cassidy
CHAPTER 37
My Big Miracle Breakthrough by Joanna Garzilli
CHAPTER 38
From Time Magazine to Mavens and Moguls by Paige Arnof-Fenn
CHAPTER 39
Build Awareness & Reduce Overwhelm in Your Biz
by Whitney McMillan
CHAPTER 40
Do You Have Trouble Saying No? by Kay White
CHAPTER 41
Secrets of a Successful Life by Suzy Manning
CHAPTER 42
What’s Love Got to Do with It? by Caitlenn T. Ainnsley
CHAPTER 43
Leap. Learn. Lead. by Veronica Tomar
SECTION FIVE
Big WHYs Lead to Big Growth
CHAPTER 44
Facing the NAKED Truth by Tania Usher
CHAPTER 45
Are You Ready for Financial Freedom? by Linda P. Jones
CHAPTER 46
Cracking the Ego by Melanie Benson Strick
CHAPTER 47
What’s the Point If You Can’t DANCE? by Kiva Leatherman
CHAPTER 48
Follow the CASH Model to Success by Lisa Larter
CHAPTER 49
Share Your Brownies and Step Into Your Big WHY
by Fabienne Fredrickson
CHAPTER 50
Branding Yourself on Purpose by Corinna Rogers
CHAPTER 51
How to Double Your Productivity in 5 Days by Sherry Borsheim
CHAPTER 52
The Power of Choice by Leona M. La Perriere
CHAPTER 53
How to Hire a Superstar in Just 3 Days—Yes Really!
by Kiyla Fenell
CHAPTER 54
Become the Leader of Your Change by Catherine Rocheleau
CHAPTER 55
Qualities Smart Women Use To Make A Difference
by Dolly M. Garlo
CHAPTER 56
Ignite Your Business and Transform Your World
by Kelly K. O’Neil
CHAPTER 57
Networking? Are You Kidding? I Am Schmoozing!
by Anita Elias
SECTION SIX
Resources for Smart Entrepreneurs
![]()
Photos & Graphics
Click on photos below to open up high resolution photos for your promotional use. Then right-click and select Save File As to save to your computer.
![]()
Sheri’s Bio
Sheri McConnell is fast becoming the voice of Smart Women Entrepreneurs all over the world. Her current company, the Smart Women’s Institute of Entrepreneurial Learning, focuses on teaching various wealth-building business models, such as information publishing, membership-based companies, and real estate. Her company also teaches its members how to market online, create a magnetic brand, and most importantly, do this while maintaining down-to-earth balance in their lives.
As a consultant, Sheri is considered the only resource in the world specializing in creating thriving membership-based businesses like associations, institutes, and alliances. Sheri has consulted with hundreds of these networks across the Internet, and considers herself lucky to have helped birthed so many powerful and successful brands over the last decade.
Under the Smart Women Institute umbrella, women entrepreneurs can enroll in annual programs ranging from $197 starter memberships to a $50,000 six month long one-on-one mentorship. Sheri’s goal of building a company where women truly inspire each other and hold each other accountable in a graceful manner is exactly what has set her company a part. “Money is power,” she explains. “Power to create positive change.”
She is also the author of Smart Women Create Membership-Based Businesses, The Smart Women’s Book of Powerful Quotations and Smart Women Know Their “Why” – A Guide for Discovering Your Life Purpose While Owning a Business So You Can Create Positive Change in the World (and Make Big Profits!). Sheri plans to catapult the success of over 100,000 women-owned businesses in the next decade through the continuation of the Smart Women Book Series™.
Sheri lives in San Antonio, Texas with her husband, their four children, and two adorable “weenie” dogs.
Connect with Sheri at:
Website: www.smartwomeninstitute.com
Twitter: twitter.com/SheriMcConnell
Facebook: tinyurl.com/swifanpage
![]()
Suggested Tweets
Smart Women Live Their Why. Powerful stories from women entrepreneurs all over the world. http://www.smartwomenwhy.com
Do you know your BIG WHY? And are you LIVING it? Inspirational reading in Smart Women Live Their Why. http://www.smartwomenwhy.com
Join the Smart Women WHY movement and check out the newest book: Smart Women Live Their Why. http://www.smartwomenwhy.com
What an awesome line-up @sherimcconnell has put together in the new book Smart Women Live Their Why. http://www.smartwomenwhy.com
Is your business built on your passion? Learn from women entrepreneurs how they’ve done it. http://www.smartwomenwhy.com
Discover how to LIVE your WHY every day, just like these Smart Women entrepreneurs. http://www.smartwomenwhy.com
Understand how going within can create the business of your dreams while you help change the world. http://www.smartwomenwhy.com
Every SMART WOMEN needs motivation and support. It’s all here in this new Smart Women anthology. http://www.smartwomenwhy.com
Knowing your WHY and LIVING it are two different things. Get a fresh perspective on both. http://www.smartwomenwhy.com
Discovering your passion & purpose & bringing those gifts to the world is your big WHY. Are you LIVING it? http://www.smartwomenwhy.com
How can you LIVE your WHY every day? http://www.smartwomenwhy.com
Find out how LIVING your WHY can change you and the world. http://www.smartwomenwhy.com
@sherimcconnell has done it again. The new Smart Women book is fantastic. Learn how you can LIVE your WHY. http://www.smartwomenwhy.com
Reveal your greatness. Use your gifts to serve others. LIVE your BIG WHY. http://www.smartwomenwhy.com
Discovering your WHY is an inside job. Using it to change the world with your unique business totally rocks. http://www.smartwomenwhy.com
Learn. Leverage. Lead. That’s what Smart Women who LIVE their WHY do. Find out how. http://www.smartwomenwhy.com
You are the architect of your life. Be unstoppable. Learn to LIVE your WHY! http://www.smartwomenwhy.com
Join the “Live Your WHY” movement and bring a friend. Let’s change the world SMART WOMEN! http://www.smartwomenwhy.com
Prosperity is yours when you uncover your passion and use it in your business. It’s your WHY. LIVE it now! http://www.smartwomenwhy.com
Smart Women, step up and rock your world. Start LIVING your WHY. http://www.smartwomenwhy.com
![]()
Press Release
FOR IMMEDIATE RELEASE
Contact: Sheri McConnell
Telephone: 866-821-5829
Email: info@smartwomeninstitute.com
Web: www.smartwomenwhy.com
Smart Women Live Their Why, newly launched by the Smart Women’s Institute of Entrepreneurial Learning, is a powerful life- and business-changing book that will engage and inspire women entrepreneurs around the world for generations
Summary: Women are fast becoming the new wave of thought leaders in business. Not only are they proving they have the smarts and the tenacity to make it, but more importantly, that a business born out of personal passion and innate skills is, in the end, what brings the most satisfaction. As these inspiring entrepreneurs build incredibly successful money-making enterprises, they’re also sharing their expertise, creating an unprecedented opportunity for women to discover who they are and how they can create a sustainable business built from the inside out. Now a brand new book is helping do just that. The Smart Women’s Institute of Entrepreneurial Learning has just released their newest Smart Women SeriesTM book: Smart Women Live Their Why: How Women Entrepreneurs Are Living On Purpose and In Passion, a compilation of tips, advice, inspiration, and stories from successful women who live all over the world.
(San Antonio, Texas) October 2011 — A brand new anthology of soulful inspiration and vital business intelligence has just been released as part of the Smart Women SeriesTM of books produced by the Smart Women’s Institute of Entrepreneurial Learning (SWIEL). Full of personal and professional transformations experienced by female entrepreneurs from around the world, it is destined to create a lifelong legacy of intuitive and practical information every businesswoman needs.
“For this fourth book in our series, I wanted to give women a chance to contribute their stories and the insights they’ve experienced on the way to creating highly successful and sustainable businesses,” says SWIEL’s Founder and CEO, Sheri McConnell. As McConnell teaches, women are naturally “built” for starting, running, and growing successful businesses, but it’s not really money they’re after. It’s meaning. As cliché as that sounds, it’s really the heart of a woman that is at the core of her business.
“If a woman doesn’t know what her special gifts are, it will be hard for her to share them with the world as a means of doing business,” says McConnell. “And that’s where this book acts as a guide.” She is also quick to point out that it‘s important women never negatively compare the beginning of their journey with the middle of another woman’s, but instead, see the potential and the possibilities for their own lives as they read these stories.
From the beginning of Smart Women Live Their Why, women will be moved, inspired, and learn powerful life and business lessons that will change the way they think about themselves and their entrepreneurial pursuits. Whether a woman is just started out or is launching her fifth business incarnation, the tools, tips, and insights provide a positive boost of honesty, caring, wisdom, and support from her peers.
“At SWIEL, we believe when you teach a woman how to achieve financial independence, you empower many generations to come,” says McConnell. “In that way, this book is timeless.”
The Smart Women SeriesTM of books will no doubt continue its inspiring track record. Their 2010 release, Smart Women Know Their Why: The Guide for Discovering Your Life Purpose While Owning a Business So You Can Create Positive Change in the World (and Make Big Profits!), reached No. 11 on Amazon at launch, and was the only female-authored book in the top 25 books in business.
For book details and to purchase, visit: www.smartwomenwhy.com.
About Sheri McConnell and The Smart Women’s Institute of Entrepreneurial Learning
Sheri McConnell is fast becoming the voice of Smart Women Entrepreneurs all over the world. Her current company, the Smart Women’s Institute of Entrepreneurial Learning, focuses on teaching various wealth-building business models, such as information publishing, membership-based companies, and real estate. Her company also teaches its members how to market online, create a magnetic brand, and most importantly, do this while maintaining down-to-earth balance in their lives.
As a consultant, Sheri is considered the only resource in the world specializing in creating thriving membership-based businesses like associations, institutes, and alliances. Sheri has consulted with hundreds of these networks across the Internet, and considers herself lucky to have helped birthed so many powerful and successful brands over the last decade.
Under the Smart Women Institute umbrella, women entrepreneurs can enroll in annual programs ranging from $197 starter memberships to a $50,000 six month long one-on-one mentorship. Sheri’s goal of building a company where women truly inspire each other and hold each other accountable in a graceful manner is exactly what has set her company a part. “Money is power,” she explains. “Power to create positive change.”
She is also the author of Smart Women Create Membership-Based Businesses, The Smart Women’s Book of Powerful Quotations and Smart Women Know Their “Why” – A Guide for Discovering Your Life Purpose While Owning a Business So You Can Create Positive Change in the World (and Make Big Profits!). Sheri plans to catapult the success of over 100,000 women-owned businesses in the next decade through the continuation of the Smart Women Book Series™.
Sheri lives in San Antonio, Texas with her husband, their four children, and two adorable “weenie” dogs.
![]()
Book Review
What’s WHY got to do with it?
WHY belongs to today’s women entrepreneurs who are no longer settling.
Yes, they want to be successful. Yes they want big money. But only if their businesses are created out of their passions and brought forth to the world using their unique talents.
They’re called Smart Women.
And they belong to a powerful movement of female game-changers that’s quickly spreading around the globe.
In the last Smart Women SeriesTM book, Smart Women Know Their Why: The Guide for Discovering Your Life Purpose While Owning a Business So You Can Create Positive Change in the World (and Make Big Profits!) Sheri McConnell, CEO of the Smart Women’s Institute of Entrepreneurial Learning, uncovered the secrets to being a heart-centered women entrepreneur who leverages her WHY for business and to give back to those around her, to her community, and the world.
This new engaging, thought-provoking book: Smart Women Live Their Why: How Women Entrepreneurs Are Living On Purpose and In Passion, is a compilation of stories about women entrepreneurs from around the world who have struggled on their journey to find their WHY. Many have faced overwhelming odds but their spirit called them to make a leap of faith, and they listened.
Now they’re LIVING their WHY.
And many are making multiple 6- and 7-figures doing it.
The common denominator is, these incredible women learned powerful lessons that have helped move them toward the success they’ve always wanted. By really knowing who they are, they’ve leveraged their WHY to build thriving, sustainable businesses.
And they’re teaching other women entrepreneurs how in this extraordinary new anthology.
Each woman’s story is told with amazing honesty, and is full of personal and professional insight. How can any aspiring businesswoman not be moved, inspired, and motivated to put their own special spin on what it means to create a business from the inside out? Well, you’ll just have to read to get the answers!
Every single women’s success is based on her willingness to find and then live her WHY. And that means doing the inner work necessary to make it happen. Only then will she really find the rich life she deserves because shes is the who that creates it!
Are you ready to join Sheri and other Smart Women in creating BIG change in the world through YOUR WHY? If so, grab a copy of this book and join the “Live Your WHY” movement.
Find out more about Sheri McConnell and the fascinating women profiled her new book, Smart Women Live Their Why at http://www.smartwomenwhy.com.
![]()
Solo Email Sample
Subject line: Living Your WHY: How Women Entrepreneurs Like You Are Doing It
Dear XXXX,
Is your business built on your WHY? Your special talents and passions?
Get ready, because there’s an exciting new book that will change the way you think about yourself and your business, whether you’re steeped in the “WHY” movement now or just getting started!
I have recently reviewed an advance copy of Sheri McConnell’s new Smart Women SeriesTM book titled Smart Women Live Their Why: How Women Entrepreneurs Are Living On Purpose and In Passion, and it is an incredibly inspirational read.
Full of heart-centered personal stories and practical business advice from women from across the globe, it is a true testament to the way female entrepreneurs are shaping and influencing the world.
Chapter after chapter, you are taken on a journey with a woman who has encountered challenging – sometimes downright severely traumatic situations – both in business and at home, that create the circumstances where her unique WHY is born. Then you learn how she cultivates and honors her WHY as she moves forward, teaching you in the process.
In today’s business world, it’s not enough anymore for women influencers to simply be savvy, tenacious and practical in business. Women want more. They want the whole nine yards: a thriving, successful business that continues making money year after year AND is one that brings their innate gifts to the world.
Talk about a match made in heaven!
The WHY is the pivotal part of the equation. Now you can see through other women’s eyes and experiences how they’ve found their WHY and how they’re using it to give back and make positive change in the world.
Each woman’s story is vastly different from the next but incredibly motivating and eye-opening – a window into their hearts and souls. Just remember not to compare yourself with these phenomenal ladies. Learn from their insights but march to your own drum!
I’m sure you’ve heard the saying: “Do what you love and the money will come.” Now I REALLY understand this concept as evidenced in this brilliant Smart Women anthology. This is powerful, honest sharing at its best by women just like you who are ready to step into their WHY and build a business that flows from it.
Your WHY is an inside job. Your business is an outward reflection of it. Now join thousands of women around the world who are LIVING their WHY every day. This book shows you how!
To grab your copy and join the “Live Your WHY” movement, jump on over to:
http://www.smartwomenwhy.com
Oh, and don’t forget to tell all your friends. It’s through learning and sharing our WHYs that we grow, prosper, and inspire others.
Here’s to you LIVING your WHY!
Warm regards,
YOUR NAME
P.S. Sheri believes it will be the “entrepreneurial” woman who saves the world! Will you join the movement and start discovering and LIVING YOUR BIG WHY today? http://www.smartwomenwhy.com
![]()
Ezine Ads
1. Your WHY is the purpose that calls you to create a passion-filled business, one that creates positive change in the world. Are you ready to know it and LIVE it? http://www.smartwomenwhy.com
2. Discover the keys to a profitable, sustainable business built from the inside out. Learn how to find and LIVE your WHY. http://www.smartwomenwhy.com
3. Inspirational wisdom, heartfelt stories and practical business advice. Learn from women entrepreneurs just like you who are sharing their experiences and their expertise. Smart Women Live Their Why. http://www.smartwomenwhy.com
![]()
Interview Talking Points
Q: What does living your WHY mean?
Q: Why is it so important to women to develop a business based on their unique skills and passions?
Q: What are some tips for finding your WHY?
Q: How do you think entrepreneurial women will change the world?
Q: How do you personally live your WHY?
Q: What qualities do you believe highly successful women entrepreneurs possess?
Q: Why is Smart Women Live Their Why such a critical book for women business owners?
Q: What key lessons have you learned from women entrepreneurs who are living their WHY?
Q: What key things do you think women need to look for in themselves in order to find and live their WHY?
Q: What suggestions do you have for women who have or are enduring hardship in their lives and how that can help them find and live their WHY?
Q: How do you encourage women not to fall into the comparison trap when building their businesses?
Q: What is the Smart Women WHY movement?
![]()
Questions?
Please email info@smartwomeninstitute.com











